Desh is the most popular and widely circulated Bangla Weekly Newspaper among Bangladeshi in the USA. The Newspaper is published weekly and read by Bangladeshi and Indian Bengali speakers who reside in the United States. Moreover, it cultivates and nurtures inspiration and motivation while promoting patriotism from thousands of miles away to remind the people with a Bangladeshi origin to stay loyal and humble to their origins. The Newspaper works as an Expatriate of Bangladesh's self-identity, their comfort place away from home. The Weekly Desh acts as their only connection to their origins and abroad, linking them and uniting emigrant Bangladeshis that live all over the USA.
Among the fastest-growing communities in the USA, Bangladeshis take one of the topmost positions. They account for almost one million citizens in the United States, including the Bangladeshi and Bangladeshi Americans. Furthermore, New York City is home to one-third of the Bangladeshi population in the United States. Bangladeshis cover many other states and Cities such as Buffalo, Long Island, Paterson, Atlantic City, New Jersey, Philadelphia, Washington D.C, Maryland, Virginia, Los Angeles, and Detroit. Other cities include Miami, Dallas, Huston, Boston, and Chicago.
Consumers' purchasing power is often influenced by factors such as household incomes, level of literacy and education, and the amount of job responsibility. The weekly Desh is a channel of delivery to prospect advertisers. The average Bangladeshi household income is around $65,000, as stated by the American community survey. To the best of our knowledge, Doctors, Engineers, Computer Programmers, City, and Federal employees, a good number of Small business owners are our readers. Therefore, our Newspaper reach to shoppers weekly provides them with usable advertising knowledge as they shop for various products and services. Additionally, most of these customers who purchase these products and services happen to be frequent readers of the Weekly Desh, making it the best tool to send your message to our growing community in the USA. It is thus one of the best tools for marketing among the community.
Finally, the weekly Desh targets its audience through a rich editorial background that focuses on various niches, perfect for different personal tastes. Advertisers use our Newspaper to send their messages wherever they are most likely to reach their intended audience and acted on by these people. Using this marketing tip and focusing on your ideal niche, target advertising using weekly Desh can be a vehicle of your message to reach our growing Bangladeshi community in the USA.